About Echte Liebe
Echte Liebe (EL) is an independent full-service agency for programmatic marketing founded in 2014. Our 26 digital experts in Cologne, Hamburg, Berlin and Miami (USA) enable advertisers to gain a complete programmatic overview for their marketing. They convert marketing strategies into transparent programmatic strategies and realize them with loving attention to detail along the entire extended process chain and based on scientifically sound data intelligence: from the development of the programmatic strategy and programmatic creativity to programmatic buying. New data knowledge arising from the delivery of the campaign (display, mobile, video, social media Ads, DOOH, radio) is not only used constantly for campaign optimization and strategy adapting but can also be fed into the product policy, along with decisive user information. In doing so, EL offers a programmatic circuit that moves (digital) marketing up to a whole new level.
EL has been awarded the Programmatic Advertising Quality Certificate of the BVDW in both competence fields (strategic consulting and operational campaign managment).
Facts and figures about Echte Liebe
- Cologne-based company founded in November 2014
- Founders: Mark Elsner, Siamac Alexander Rahnavard and Sena Rahma
- Independent - no use of external capital
- 26 employees in Cologne, Hamburg, Berlin and Miami (USA)
- Echte Liebe relies on a holistic circuit based on strategy, data intelligence and programmatic advertising to offer mature programmatic marketing − the next evolutionary step towards a fully-developed data-based marketing.
- The clients supported by Echte Liebe are found in the advertiser's online marketing departments, including marketing itself and the product managers. They all benefit from the effectivity, efficiency, and the knowledge of a cohesive programmatic marketing.
- Member of the BVDW (German Federal Association of the Digital Economy)
- Initiator and signatory of the BVDW Code of Conduct Programmatic Advertising and member in the complaints committee
- Awarded with Programmatic Advertising Quality Certificate of the BVDW in both competence fields (strategic consulting and operational campaign management)
Mashup Communications GmbH
+49 30 832 119 75
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